UT Institute of Computer Science Graduation Theses Registry

Smart Solutions for Game Marketing
Name Katre Tiku
Abstract In this Bachelor's thesis a guide and a tool for simplifying indie game marketing were made. The guide teaches effective ways of social media marketing for indie games. The tool was made for video clip editing and posting to Twitter, YouTube and TikTok. Additionally, minor research was conducted to learn about the methods indie game developers use for marketing. Afterwards the information was used to improve the guide. At the end of the thesis usefulness of the tool and guide for indie game developers were evaluated.
Graduation Thesis language Estonian
Graduation Thesis type Bachelor - Computer Science
Supervisor(s) Jaanus Jaggo
Defence year 2022
PDF extras